Lure is an eco-brand that combines health, beauty and self-love. 

Only organic ingredients are used to make the products.


No coloring agents.
No irritating artificial flavors.
Does not contain ethanol and its derivatives.
                 

We create care products that are easily absorbed by cells, using natural ingredients: vegetable oils, herbal extracts, ceramides and vitamin C. They help regenerate the skin, normalize moisture levels, give elasticity and create a lipid barrier.